OPPORTUNITY
Translate brand tone and look into physical experiences that surprise and delight customers while staying true to core values and visual language.
SOLUTION
Although I have been working with digital native or digital fist marketing strategies for a long time, it is important to know how to express a brand in the real world and keep continuity. Sometimes it’s little details that can make a big difference. Creating tangible and tactile ways of connecting people to brands has always been fulfilling to me as a creative. Here are some of my designs that have gone from just an idea, then to my screen, and into the real world.